INTERMEDIATE BUSINESS ENGLISH

Παρουσίαση

Intermediate Business English is a skills-based course book, which explores different aspects of organizing information, related to specific texts on economics and business management.
It provides stimulus material from a wide variety of authentic sources It covers the grammatical points, which cause most difficulty at this level.
It involves learners in dealing with business situations, thus developing interactive communication.
It is one of the series used at the University of Piraeus, especially designed for students of economics and business management at an intermediate level. (From the publisher)

Περιεχόμενα

Advertising / Campaigns / Social Issues
Advertising - Promotion
Remarketing
Marketing economies
The Economy and Market
Personnel Management
Environment and Productivity
The Nature of Inflation
Microeconomics and Behaviour
Technology I
Technology II
Social Needs
Environment and Industries
Some Common Pitfalls in Decision Making
Labour
Management Consultants
Mergers
Trend toward Unification
Productivity Management
The Importance of Forecasting
The risks of business enterprise
Planning Manpower Activities
The Importance of Health, Safety and Welfare
Bonds and shares
The Stock Exchange I
The Stock Exchange II
International Communication
Bank money I
Bank money II
Optimization
Foreign Investment and the Cost of Capital I
Foreign Investment and the Cost of Capital II
Usury Laws
Why Stock Prices Change
The Internet I
The Internet II
E-mail: a blessing or a curse?
Business Documentation
Paying-in slips and bank giro credits
Business organizations / Service provisions
Franchise
Cheques
The microchip technology
Virtual Reality
The Euro's survival
Grammar
Vocabulary from English into Greek
Bibliography