PEREZ-LLANTADA CARMEN

(H/B) SCIENTIFIC DISCOURSE AND THE RHETORIC OF GLOBALIZATION
The rhetorical practices involved with the dissemination of scientific discourse are shifting. Addressing these changes, this book places the discourse of science in an increasingly multilingual and multicultural academic area. It contests monolingual assumptions informing scientific discourse, calling attention to emerging global discourses that make hybrids of the standard globalized and local academic English norms. English clearly has a hegemonic role as the lingua franca of global academia; this book conducts an intercultural rhetoric...
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