ΥΦΑΝΤΙΔΟΥ ΕΛΛΗ

GENRES AND PRAGMATIC UNDERSTANDING
This textbook provides a pragmatic perspective on second language development in an academic context. The first part lays down the foundations of a metapragmatic approach to utterance interpretation at discourse level in the L2. In the second and third parts the redefined constructs of pragmatic awareness and metapragmatic awareness are applied to the comparative analysis of a range of academic and newspaper/ magazine genres - for example, research article - editorial, research article title - newspaper headline, abstract - news report - a...
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WRITING AND TRANSLATING IN BUSINESS ENGLISH
Writing and Translating in Business English is designed for upper-intermediate and advanced level students of English as a second or foreign language. The book is divided into 15 units and covers a wide range of business and economic issues: European Union, Currency policy, Banking, Taxation, Statistics, Marketing, Economics and Ecology, Technology, Industrial relations, the role of Government, Stock Exchange, Tourist industry, Takeovers-Mergers, Market structure and competition, Business enterprises. The focus of the individual units is o...
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