(P/B) MYTHOLOGIES - ROLAND BARTHES
ROLAND BARTHES
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Πιθανή θέση του είδους: Είσοδος Δ, Βιβλιοθήκη 35
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Παρουσίαση
In this magnificent and often surprising collection of essays Barthes explores the myths of mass culture. Taking subjects as diverse as wrestling, films, plastic and cars, Barthes elegantly deciphers the symbols and signs embedded deep in familiar aspects of modern life, unmasking the hidden ideologies and meanings which implicitly affect our thought and behaviour. This early classic of semiotics from one of France's greatest thinkers may irrevocably change the way you view the world around you. (From the publisher)
Περιεχόμενα
INTRODUCTION TO THE 2009 EDITION
TRANSLATOR'S NOTE
PREFACE TO THE 1970 EDITION
PREFACE TO THE 1957 EDITION
MYTHOLOGIES
The World of Wrestling
The Romans in Films
The Writer on Holiday
The 'Blue Blood' Cruise
Blind and Dumb Criticism
Soap-powders and Detergents
The Poor and the Proletariat
Operation Margarine
Dominici, or the Triumph of Literature
The Iconography of the Abbe Pierre
Novels and Children
Toys
The Face of Garbo
Wine and Milk
Steak and Chips
The Nautilus and the Drunken Boat
The Brain of Einstein
The Jet-man
The Blue Guide
Ornamental Cookery
Neither-Nor Criticism
Striptease
The New Citroen
Photography and Electoral Appeal
The Lost Continent
Astrology
Plastic
The Great Family of Man
The Lady of the Camellias
MYTH TODAY
Myth is a type of speech - Myth as a semiological system
The form and the concept - The signification
Reading and deciphering myth - Myth as stolen language
The bourgeoisie as a joint-stock company
Myth is depoliticized speech - Myth on the Left
Myth on the Right - Necessity and limits of mythology
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